In article , "Bob Phillips" wrote:
(snip)
If that's what they mean, then who wrote the subject line?

Ah. That is obviously from marketing. :)

Yeah, we are going to s$#*w you, but it is for the greater good, and it is
in your best interests (because we know best).

... what I like to call definition number 2 of "service" in your dictionary
... has to do with bulls and cows. :)